Robust Analyses to Help You Move Forward
We harness customized methodologies employing primary research, concisely integrated with published secondary data, to deliver accurate answers to your business challenges.
Market and Competitive Intelligence
We provide an early assessment of the market opportunity and adoption dynamics of your new or improved product concepts or healthcare service offerings within the context of the competitive landscape to inform your marketing programs and create more focus for your market strategies.
- Market assessments
- Competitive landscape and tactics
- Trends and drivers analyses
- Healthcare landscape overviews
- Market adjacency investigation
- Customer needs assessment
Disease and Therapeutic Intelligence
We deliver a rich and context driven understanding of medical disorders, treatment pathways, unmet clinical needs and therapeutic paradigms that help you understand the disorder or disease state from the perspective of healthcare professionals and patients and more effectively target unmet needs.
- Medical indication profiling
- Epidemiology analysis
- Treatment mapping / patient journey
- Unmet needs assessment
- Payer and reimbursement perspectives
- Clinical literature evaluations
Product Development and R&D Intelligence
We help you discover and characterize existing and emerging healthcare technologies and create technology landscapes to foster ideas and opportunities for product innovation or improvement.
- Technology landscapes (including IP)
- User needs research
- Early concept screening and adoption dynamics
- Competitor product profiling
- Innovation workshops